What is the duration of the 1Z0-477 Exam
- Passing Score: 63%
- Length of Examination: 120 minutes
- Number of Questions: 71
- Format: Multiple choices, multiple answers
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam is related to Oracle Responses Marketing Platform Cloud Service 2017 Certified Implementation Specialist. This exam validates the ability to describe the Responses Data Model, create and manage contact lists supplemental tables and profile extension tables and It also deals with the ability to describe domain branding and domain delegation and gather initial account settings and configure personalization using built-in functions or Responses Personalization Language.
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Oracle 1z0-477日本語 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Integration: Interact Connect | - Data Gateway Setup - Contact Event Data Exports - Connect Jobs Configuration |
| Topic 2: Partner Integrations | - Responsys Integration with Technology Partners |
| Topic 3: Multi-Channel Campaigns | - Rapid Retargeter Display Campaigns - SMS Campaigns |
| Topic 4: Creating and Managing Content | - Document and Email Creation - HTML Code and Responsive Design |
| Topic 5: Initial Configuration / Deliverability | - Domain Branding and Delegation - Bounce Processing and Spam Handling - IP Warm-Up and Suppression Settings - Conversion Tracking and Subscription Management |
| Topic 6: Responsys Data Model | - Contact Lists, Supplemental Tables, Profile Extension Tables - Filters, Segment Groups, Seed Groups |
| Topic 7: Campaigns / Forms | - Personalization and Dynamic Content - Forms Management - Campaign Setup and Testing |
| Topic 8: Programs | - Program Design and Publishing - Program Analysis and Testing |
| Topic 9: Reporting | - Standard Reports and Dashboards - Custom Reports with Measures and Dimensions |
